We help clients win public policy and public relations battles by combining the power of the Internet with the strategy and discipline of political campaigns, tapping social networks and building grassroots armies.
Online Fundraising
Our strategy for online fundraising conforms to our general approach of implementing a multichannel strategy in which the goal is to deliver important content and tools for activism to users. We create custom donation forms that address various issues, and we build donation portals into third-party services -- like Facebook -- where Internet users already spend a majority of their time.
We also dedicate time and effort to building relationships with individuals, a strategy that ultimately results in converting the people who care about your organization into online fundraising bundlers for you. We do this by giving them the tools they need to market your organization to their social graphs and recruit their friends to join the effort.